Why Trade Backlinks?

One way to get close to the first page of search results is to have a backlinks with other websites. Many people find other sites by following links from other sites, and getting linked is a good way to gain internet traffic.

Search engines work for the searcher, not those being searched. The search algorithms want to send visitors to highly relevant sites that will provide the searcher with the information they are looking for. One way to help the search algorithms understand if your website is relevant is to have many incoming and outgoing links on your site. This will get you a higher ranking.

Even if no one ever clicks on your link on our site, you still win because of the popularity of the link that is generated. The search engines see the link and rate you higher. This is why we should consider providing backlinks between our websites.

Advantages to backlinks

Someone visiting strawbale.com may not be interested in what we have to offer but we are happy that someone backlinked from our site gets a shot at their business and has helped solve our visitors’ problem. On the other hand, we are happy to get a shot at the business if the visitor on your site is not right for your services.

Links help clients and visitors find what they are looking for. This works well for similar, non-competing businesses that may share a common theme. For instance, we are linked to a number of natural building sites. People interested in natural building may be interested in our straw bale information or in some other aspect of natural building.

Outgoing links will make your site look more professional and oriented to take care of the visitor.

What’s the downside?

Someone may leave your site and not come back.

How to Trade Backlinks with Strawbale.com

Notice: We reserve the right to decline links that might be perceived to be offensive to our audience.

Format & Keywords

The latest SEO strategies highlight the importance of using relevant keywords for both you and our brand in the link text, or anchor text, of the links we trade. This means that a link such as 'https://strawbale.com' will have little value if it appears on your site in this form because no keywords are attached to the link. For a link trade, we require something relevant.

Examples:

Even though the link still points to 'https://strawbale.com', the link text contains keywords relevant to our area of expertise and authority. Please use this format when linking with us.

Please provide relevant keywords you want us to use when linking to your website.

Your brand needs

Decide if you want to have your picture or logo on our links page or plain text. Choose from the different options below for accompanying text.

If you update your website, please select from the text below and insert a link on your links page.

If you have a webmaster doing your site, e-mail the link information from this page and tell them to add it to your links page.

When our link and copy are active on your site, send us an email to: Info@strawbale.com with "Link is up" in the subject line.

Please include the following in this e-mail:

  • The promotional copy you would like us to use

  • The link text you want us to put up on our site, along with the full URL you want it to link to

  • A recap of our sites that you have chosen to link to and where we can find the link on your site.

We will have your link live on our links page within ten business days.

Strawbale.com Link Text & Keywords

  • Text: “Straw Bale Construction Tips” or “Strawbale.com is your one-stop resource for information on” or “Learn the latest technical straw bale information at strawbale.com”

  • Keywords: straw bale, straw bale houses, strawbale homes, straw bale construction, strawbale building, strawbale house design

  • Link to: https://strawbale.com